Friends, today's topic is on Google Adsense What is CPC, CTR, Ad Impression & RPM. And how can you know how much money is paid 1000 Views on your Adsense? If you are a blogger then you should know what is the CPC?, what is CTR?, What is ad impression? & What is RPM?
What is Adsense CPC, CTR, Ad Impression & RPM?
Because blogging is like a business and this is the rule of business, a businessman should know how much earning is being done at his 1 views and how much earning is being done at 1000 views. Only then can you be successful in blogging.
What's the CPC?
The full form of CPC is "Cost Per Click" and this means. How much money is getting 1 click of
Example- If your CPC is $ 0.5, then this means if there is a click on ad, its $ 0.5 will add to your Adsense account.
What's the impression?
Ad Impression means, how often ads are displayed on your blog, to Visitor. Suppose if you have a 1000 page view on your blog and its impression is 800, then this means that the blog's ad 800 has been seen by Visitor.
What is CTR?
The full form of CTR is "Click Through Rate" and it means that the rate is coming from what rates are being shown on your blog. CTR is always calculated in%.
CTR = (Click / Ad Impression) * 100
Click: How many times after ad is clicked.
Ad Impression: How often the advertiser has shown,
Example: If 10 clicks have arrived on your blog and your ad is impression 100, then your
CTR = (10/100) * 100
CTR = .1.100
CTR = 10%
Per 1000 Views How To Estimated Earning Calculate?
If you know the CPC, CTR, you can find out from this formula how much earnings of 1000 views are happening.
Estimated Earning = CPC * CTR * 1000 (pageview)
Example: If your CPC is $ 0.5 and CTR is 2%, then
Estimated Earning = .5 * (2/100) * 1000
Estimated Earning = .5 * .02 * 1000
Estimated Earning = $ 10
What is RPM (what is)?
RPM Full form is Revenue Per 1000 Impression, which means if you have 1000 ad impressions on your Blog Adsense that is 1000 times the ad then its Earning is much. You can calculate this formula from this formula,
RPM = (Estimated Earning / ad Impression) * 1000
Example: If your Estimated Earning is $ 10 and ad Impression is 100
RPM = (10/100) * 1000
RPM = .1 * 1000
RPM = 100
This means you are getting $ 1000 Revenue of 1,000 Ad Impression.
View Video Guide to Visualize,
Hope you all understand that What is Adsense CPC, CTR, Ad Impression & RPM? And how can we calculate our Google Adsense Earning? If you have any questions or suggestions, then you must comment.
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